PwC Mini MBA

Mini MBA Silver Award

 

The Mini MBA programme of PwC has received the SILVER AWARD in the “BEST LEARNING EXPERIENCE CATEGORY” from the BOUSSIAS EDUCATION AWARDS in Greece for 2019. 

 

PwC Mini MBA training programme is focused on developing the most important business skills.

The training course provides participants with a clear picture of organisations, their structure and management methodology. Participants will have the opportunity to acquire the knowledge that has value and can be used in everyday business activities.

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Who is this programme for?

 

PwC’s Mini MBA programme is focused on developing the most important business skills. The training course is intended for managers at all levels in all lines of service, owners of small and medium-sized enterprises, and those who intend to start their businesses. Managing an organisation or its segment requires specific and very often diverse business skills and knowledge.Therefore, it is very important that managers have the relevant knowledge of the company’s operations and understanding of the company’s strategy, human capital, marketing, and other operational challenges.

Session 1& 2: 
Business Mapping, Ethics & Corporate Governance / Corporate&Business Strategy

These modules are about understanding how a business can be mapped by outlining the main areas all organisations need to go through. These are outlined through three main steps, Analysis (position), Choice (options for growth) and Implementation.

The first part starts with an introduction of business in the 21st century and how organisations are dramatically changing on a daily basis due to market forces, disruption, the internet, interactivity, speed, virtual structures and other things.

It deals with the understanding of the three levels of strategy (Corporate, Business & Functional) and the objectives of each level, through various practical examples of well-known organisations and application of relevant theory. Furthermore, the module explains and analyses concepts such as Purpose, Vision, Mission, Corporate Culture, Stakeholder Analysis and Governance issues. These points are the first part of the map and must therefore be addressed before any other modules.

8 - 10 April 2024
10:00 am - 04:30 pm CET

Session 3: Leadership in 21st Century

 

High-quality leadership is the hallmark of successful organisations. Some people have a natural talent for the role but good leadership can be learned through training, coaching and practice. The quality of the leadership in place through the ranks of an organisation will in large part determine the success of that organisation in the long term. It is therefore essential that anyone entrusted with a position and responsibility for leading people fully understands and appreciates what this leadership role requires of them in practice.

In this module, the emphasis is placed upon the leader as a person and on efforts to understand individuals and to create an environment where differences, new ideas, curiosity and innovation are encouraged and cultivated. Various dimensions of leadership will be analysed, with reflection on the rapidly changing business environment and people’s needs.

 

 

15 - 17 April 2024
03:00 pm - 07:00 pm CET

Session 4: Enabled Organisation


This module explores the link between organisational structure and management effectiveness. It addresses key topics like complexity and change, and looks at the management skills needed to respond intelligently. It is based on the idea that more traditional management styles (that place an emphasis on command and control) are becoming less suited to an business environment where talent is mobile, innovation is essential and connection is everywhere.

The module will challenge participants to explore the impact of change on themselves and on the people they manage. It will also look at the importance of differentiating between ‘performance’ and ‘contribution’ when giving feedback and creating a more engaged workforce.

The module will also identify and rehearse a set of skills (including coaching skills) that are aimed at helping staff cope with, and respond positively to, the changes they are facing.
 

24 - 26 April 2024
03:00 - 07:00 pm CET


Session 5: Project Management in Everyday 
Business

This module has been designed to provide understanding of the importance of project management methodology and approach in  everyday business.

The goal of the module is to help participants develop a unified approach towards project management challenges. It is also designed to help reduce the stress associated with project management, and to increase the chances that the project will be completed on time, within budget and to the required quality.

In addition, through practical exercises, participants will learn about the most important project management tools and techniques and to compare theoretical models with their previous experience. 

During the module we will focus on how to:

  • Initiate, plan, execute, monitor and control, and close a project
  • Understand and manage stakeholder requirements and expectations
  • Manage a project in line with organisational strategy
  • Understand the processes necessary for the successful completion of a project
  • 03, 14, 15 May 2024 
    03:00 - 07:00 pm CET

Session 6: Marketing in the digital age

 

Market positioning, combining off-line and on-line marketing tactics; social media for businesses, the importance of content & video and finding the right balance; Customer Relationship Management through software systems & automation. 

Marketing involves identifying the customer’s needs and wants and satisfying them through the appropriate “marketing mix”. Together with an analysis of the external environment (from a marketing viewpoint), customers and competitors, these will be the focus of this module. 

In addition, it should be noted that areas such as branding, Internet marketing, marketing through social media and other concepts and ideas will be explored.

There is a dominant move in the market towards visualisation (videos) and content marketing and these will be explored along with other important trends.

Participants should be able to use various marketing tools and theories in real life examples as well as a good look in the area of ethics in marketing.

20 - 22 May 2024
03:00 - 07:00 pm CET

Session 7: Innovation & Creative Thinking 



Innovation is seen as a requirement towards organizational sustainability at all levels - not a choice; Creating a mindset towards innovation through methodologies such as systematic inventive thinking.

The importance of capabilities and Business Intelligence towards innovation. The main objective is to stimulate and make participants to think differently and learn the techniques required to think creatively towards innovating at the workplace and on a personal level. It helps participants understand that they can challenge the status quo at their organization with ideas and add more value by doing things better.

 

27 May 2024
09:30 am - 04:30 pm CET


Session 8: Accounting Basics & Financial Management


This module attempts to provide the basic principles of Accounting & Finance as it includes the areas that people involved in business should be aware of, mainly at an understanding level (not necessarily synthesis).

It covers areas such as budgets, analysis of financial statements, the concepts of assets, capital, profit, revenues, margin, dividends, cash flows and other items.

03 - 05 June 2024
03:00 - 07:00 pm CET

Session 9: Linking it all together 


Preparing a business plan or a business analysis plan & Pre assessment / analysis of case through the use of a map © (Business Analysis MAP).Cases will be introduced as base for Case Study Assessment Paper.

 

 

10 June 2024
09:30 am - 04:30 pm CET


Case study assessment paper

2.5 hours

 

 

Testimonials regarding the programme:

 

”What can I say about the program: Excellent initiative; I got impressed about the tutors skills to transmit their knowledge to us” 

D.S. - Participant 2017 - 2018 edition

 

”PWC's mini MBA program has helped me to strengthen my knowledges in most usefull business areas. The program is very well anchored in the current business realities and all the teachers bring a lot of knowledges, passion and useful informations. During the whole program our hosts showed flexibility and they offered best support!” 

M.S. - Participant 2017 - 2018 edition

 

”Pentru noi  a reprezentat o “provocare placuta” study-case-ul de final si ne-a oferit oportunitatea de aprofundare a informatiilor si cunostintelor dobandite pe parcursul sesiunilor de curs. Multumim pentru intreg suportul oferit si pentru oportunitatea de a interactiona cu adevarati profesionisti in domeniu, sperand sa ne revedem cat mai curand!”
Participant 2022 edition

”As we are submitting the final paper for our mini MBA program I just wanted to share with you but also with Dino and Miro what a wonderful journey this has been for us. It gave us a different perspective, reinforced concepts, brought so much knowledge to us, gave us confidence and appetite for new endeavors so a big THANK YOU to all of the team for making that possible!”
Participant 2022 edition

Contact us

Denisa Panaite Casu

PwC's Academy Manager, PwC Romania

Tel: +40 720 028 359

Ana M. Marin

PwC's Academy Communication, PwC Romania

Tel: +40 738 886 404

Nela Unal

Senior Client Relationship, PwC Romania

Tel: +40 720 028 270

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