Bridge the gap between business, finance and technology to enable successful transformation and create synergies across company and business ecosystems.

Finance transformation

Finance transformation

Finance is increasingly turning into a strategic driver of the business, managing uncertainties, improving resilience and driving sustainable outcomes.

Finance must lead from the front to drive change, focus on trust and operate as a strategic business partner. This requires Finance to act with agility, deliver actionable data-driven insights and rapidly evaluate multiple scenarios. This has also reinforced the need for Finance to transform and adapt to the new world where new skills, behaviours and ways of working are required to be a leading Finance function.

 

Now is the time to go beyond the expected — embrace data-driven technology and digital innovation, invest in skills and define new ways of working. Finance Transformation is driving this success.

The goal? Shift to a modern finance operating model

How? Use digital innovation — including artificial intelligence (AI), cloud technologies and advanced analytics — to automate transactional processing and pivot to being even more focused on insight.

In transforming and adopting a very different way of operating, the Finance function will become significantly more efficient and have the opportunity to actively contribute to business performance and drive real value creation and benefit realization (finance function cost reduction 10%-30%). 

It’s time to look at your finance function through a new lens - strategically design processes that leverage automation to meet transactional and reporting requirements and layer in advanced analytics to identify opportunities, build trust and deliver value.

 

Roadmap for a modern and digital finance organization to cope with business and market challenges

Finance strategy and operations

Create a blueprint for a modern Finance vision and strategy that transforms your people, processes, and technology — helping you cut costs, reduce complexity, and enhance operational effectiveness and capabilities.

Design your Finance strategy and operating model, leveraging PwC’s deep industry and financial consulting expertise to align Finance with corporate strategy and business priorities. We define the target operating model that guides your Finance transformation journey.

Explore the “art of the possible” for a future‑ready Finance function through interactive, hands‑on workshops designed to help your teams innovate rapidly and embrace transformation.

Design and implement a global Finance service delivery model, including shared service centers, outsourcing structures, centers of excellence, and agile Finance teams tailored to your organization’s needs.

Implement strategies to simplify and streamline Finance operations, optimizing core processes such as Procure‑to‑Pay, Record‑to‑Report, Order‑to‑Cash and other. Strengthen control, improve quality, reduce costs, and unlock capacity for business partnering and collaboration.

Optimize and redesign your core Finance processes and policies, ensuring consistent, efficient, and compliant execution across the enterprise.

Reengineer key financial management processes — closing and reporting, budgeting and planning, risk management. Using standardized and effective processes, we help strengthen cross‑functional collaboration and align Finance with the overall business strategy.

Assess and implement leading Finance technologies to automate and modernize your end‑to‑end Finance operations, bringing higher accuracy, speed, and analytical capability.

Plan and redesign the Finance organization to support your target operating model in a digital‑enabled environment. This includes Finance organizational restructuring, role and responsibility definition, governance enhancements, and change management solutions.

Develop and implement a Finance talent strategy for the digital era, including competency models, talent assessments, workforce structure optimization, career pathways, and long‑term development and incentive mechanisms.

Assess, Diagnose and Eliminate waste

Technological losses projects: Assistance in developing internal standards for technological losses which represent a fiscal requirement for the deductibility of losses expenses, with the following benefits for production companies:

  • Minimisation of VAT and corporate income tax risks related to technological losses, damaged goods and missing inventories;
  • Explanation for inventory minuses;
  • Clear documentation of losses incurred at the company level;

Technological losses documentation can be used over several financial periods. Updates are required only when significant changes occurs.

Clean-up the mess projects: Assistance in solving complex large data issues regarding fixed assets:

  • Scenarios regarding changes in valuation method: re-build the fixed assets register on cost model, starting with the revaluation model;
  • Physical inspection of fixed assets, labelling, reconciliation with the register and proposed corrections;
  • Reconstruction of fixed assets registers after data losses;
  • Development of fixed assets capitalisation procedures and assistance in implementation.

Cost per km: By analysing cost structures, consumption norms and allocation methods, we ensure transparency, compliance with EU Regulation 1370/2007 and fair compensation mechanisms. Our approach supports informed budgeting, improved efficiency and a reliable framework for annual cost updates, helping local authorities strengthen the sustainability of their transport systems.

Enterprise Performance Management Tools

EPM (Enterprise Performance Management) systems are a key support for companies that want to achieve excellence in financial management in order to increase business efficiency.

New analytical capabilities enhanced with artificial intelligence assistance have a direct impact on effective financial reporting, HR, sales and production management.

By working with us, you can be sure that our experienced team will introduce you to the world of modern technologies and solutions and help you use the full potential of your company.

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Localisation

Our ERP Localization Services help organizations seamlessly adapt global systems to Romanian statutory, tax, and digital reporting requirements, ensuring full compliance and operational stability. We conduct a comprehensive end‑to‑end assessment of your ERP configuration, identify critical financial and fiscal gaps, and define a clear roadmap for achieving local alignment. Our team provides specialized guidance on accounting and tax localization, data mapping, VAT and e‑reporting flows (SAF‑T, e‑Invoice, e‑Transport), and integration across financial and operational modules. Through structured testing, cutover support, and hypercare, we ensure a smooth Go‑Live and long‑term system reliability, supported by complete process documentation and close collaboration with your technical implementer.

Finance Managed Services

Transformation & Enablement Services:

  • Transition & Stabilization (TOM design, KT, cutover, hypercare)
  • Global Process Ownership (GPO) & Standardization (policies, playbooks)
  • Automation & Digitization
  • RPA, workflow, AI/IDP for invoices/remittances/contracts
  • GenAI copilots for period close narratives, variance commentary, query bots
  • ERP/EPM Enablement 
  • E‑Invoicing & CTC Compliance
  • Data & BI (data models, semantic layers, governed KPIs)
  • Change Management & Training (Super‑user programs, finance academies)
  • Continuous Improvement (Lean/Kaizen) with quantified business cases

 

Operating Model Options:

  • Delivery footprint: Onshore | Nearshore (CEE) | Offshore | Hybrid | 24×5 or 24×7
  • Engagement models:
    • FTE‑based (scalable teams)
    • Transaction‑based (per invoice, per call, per journal, etc.)
    • Outcome‑based (DSO/DPO reduction, close‑day target, first‑pass yield)
    • Build‑Operate‑Transfer (BOT) (stand up SSC/GBS, then handover)
  • Governance: Joint steering committee, GPO council, service reviews

 

Transition Playbook:

  • Discovery & Baseline (process maps, volumes, seasonality, control inventory)
  • Design & SLAs (target model, technology enablers, KPI baselines)
  • Knowledge Transfer & Shadowing (RACI, SOPs, test cases)
  • Cutover & Hypercare (stability gates, early‑life support)
  • Run & Improve (CPI backlog, quarterly value reviews, automation waves)

 

Managed Services Catalog:

  • Transaction Processing as a Service (O2C, P2P, R2R, Payroll)
  • Close & Consolidation as a Service (calendar, reconciliations, reporting)
  • FP&A as a Service (forecast cycles, scenarios, board packs)
  • Treasury Operations as a Service (cash forecasting, payments)
  • Master Data as a Service (set‑up, changes, quality gates)
  • Controls as a Service (SOX testing, key control operation)
  • Analytics & Reporting as a Service (Power BI/semantic models, KPI ops)
  • Working Capital CoE (DSO/DPO optimization)

ESEF Reporting

The European Securities and Markets Authority (ESMA) has issued rules for the European Single Electronic Format (ESEF). The  regulation was published in the Official Journal of the European Union 29 May 2019. EU-regulated listed companies must produce their annual reports in the eXtensible HyperText Markup Language (XHTML) for reporting periods beginning on or after 1 January 2020 and International Financial Reporting Standards (IFRS) reporters must use Inline XBRL (iXBRL) to make the consolidated data in the primary financial statements machine-readable.

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Solutions offered

Thanks to a comprehensive set of tools, we help our clients optimize financial management, create effective budget plans, conduct deep data analysis and monitor operational efficiency and progress in strategy implementation, at every stage of business.

Modern solutions not only enable you to make better business decisions, but also help you increase profitability and maintain a competitive advantage in an extremely dynamic market. The functions of controlling teams gain new opportunities thanks to process improvements and freeing up time spent on repetitive manual activities. 

As part of the services we offer, we use: Lucanet, Anaplan, OneStream, Amana Smart Notes, Workiva, Alteryx. 

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Contact us

Monica Movileanu

Partner, Broader Assurance Services, PwC Romania

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Sebastian Mocanu

Partner, Financial Services, PwC Romania

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